SPEAKING THE 'PARENT LANGUAGE'

Adapting Your School Marketing Strategy for New-age Parents

Today, parents who seek school admission for their child typically belong to the quintessential millennial generation. This e-guide will help your school to get to know them, understand their expectations from schools, and help you communicate with them better.
Key Insights:

1. Recognizing the New Parent Generation
-> Who are the millennial parents 
-> What motivates their choices

2. Understanding Parents' Expectations from Schools
-> What parents expect from schools
-> Parent  ‘Then’ vs’ Now’

3. Learning to Speak the Parent Language
-> Recognize the voices that parents trust the most
-> Find the right channels of communication
-> Craft the right message
Download The Complete E - Guide
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